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Social Media for Physical Therapists · Healthcare Only

The physical therapist your town
already follows, and books.

Done for you social media marketing for physical therapists.

Instagram TikTok YouTube Facebook

You get people out of pain and back to the life they love, but online, the clinic with daily reels is the one patients find first. We turn your social media into the reason injured patients choose you over surgery or the chain clinic, with content built around your voice and engineered to also run as ads when you're ready to scale.

Built for physical therapy clinics across the US. From $1,799/mo. Month to month. Cancel anytime.

Book a free strategy call → See how it works ↓
Book your free strategy call
30 min · No cost · No pitch
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Healthcare marketing trust badges: HIPAA-aware, Meta Business Partner, Google Partner, verified reviews
The uncomfortable truth

A patient just searched "physical therapy near me" and scrolled right past you.

They checked your Instagram. Last post: 7 weeks ago. So they booked the clinic with the daily exercise reels, the one you know doesn't give half the hands on care you do. Not because they're better. Because they showed up, and you didn't.

Doctor referrals and insurance keep the lights on, but they don't scale, and with direct access they leave you guessing where next month's new patients come from. That's the gap we close.

How physical therapy social media should work

Built around you, not a generic template.

Three pillars. One outcome: new patients stop scrolling past you and start booking.

01

Voice & authority lock in

We capture how you actually coach patients through movement and pain, so every reel and caption builds local trust and positions you as the physical therapist who gets it.

02

Consistent, local first content

Predictable monthly content tuned to your town and your specialties, low back pain, sports rehab, post op recovery, balance, pelvic health, dry needling. The clinic that shows up daily is the one patients remember when they get hurt.

03

Engineered to run as ads

Every post can double as a paid ad. When you're ready to scale, you advertise with creative your audience already proved, no $5k learning the hard way.

Want to see it applied to your practice?Book a call →
What shows up in your accounts every month

Done for you. You treat patients; we handle social.

🎬

12+ pieces of monthly content (Reels & posts)

📲

Stories that keep you top of feed

💬

DMs & comments answered in your voice

📍

Local, patient education angles for your town

📊

Monthly visibility & growth report

🚀

Every post flagged for paid ad potential

You: film ~twice a month. Us: everything else.

Why physical therapists choose EtherealMinds

Most agencies run the same playbook on a PT clinic, a restaurant and a realtor. We don't.

✓

Built for healthcare. Only.

We don't take restaurants or ecommerce. Every workflow and compliance check is tuned for medical practices and patient trust. Your account is never the experiment.

✓

A small, specialized team. Yours.

No rotating freelancers, no faceless agency floor. A tight, dedicated team of healthcare social media specialists, with you from day one.

✓

Live fast

Voice session first, content shipping next, full engine running quickly. No 60 days of brand discovery theater that bills you for slides.

✕

No long term contracts

Month to month from $1,799/mo. You stay because the work works, not because a contract forces you to.

✕

No setup fees. No surprise add ons.

Your monthly investment is the whole number. What we quote on the call is what shows up on the invoice. Nothing else.

✕

Every piece of content stays yours.

If we ever part ways, you keep every reel, photo and caption we created. It is your brand. It was always your brand.

Real content from accounts we run

This is what your social could look like.

Real reels from real healthcare accounts we manage today. Tap any one to watch it on Instagram.

Want this happening on your account? Book a free strategy call →
Real healthcare clients

This isn't theory. This is what your year could look like.

Multi Brand Healthcare Group
Trusts EtherealMinds with social across 4+ healthcare brands. Each one with its own voice.
TRT & HGH Clinic, Miami
Wanted to own his city. Now gets recognized in public by patients who have not even booked yet.
Wellness Center, Fort Lauderdale
Organic content repurposed as paid ads with measurable patient attribution.
Specialty Medical Practice, Fort Lauderdale
Educational, entertaining content inside a serious clinical niche.
Sleep Apnea & Sleep Study Center
Building authority and patient trust through consistent content.
IV Clinic, South Florida
A steady stream of new patients from content and amplification.
Results vary by practice, market and effort. Examples reflect real client engagements, not guaranteed outcomes.
Honest fit check

Find yourself on one side.

This is for you

If you're a physical therapist who…

  • ✓
    Wants consistent new patients, not just doctor referrals and insurance
  • ✓
    Knows you should be posting but never have time between treatments
  • ✓
    Is tired of looking invisible next to the chain clinic down the road
  • ✓
    Will show up on camera ~twice a month to demo a movement
  • ✓
    Wants content that also fuels your ads
This isn't for you

If you…

  • ✕
    Expect to go viral overnight
  • ✕
    Won't appear on camera at all
  • ✕
    Measure success in followers, not evaluations booked
  • ✕
    Want the cheapest $99 "post scheduler"
Good questions

Physical therapy social media, answered.

What does social media marketing for physical therapists actually include?
Done for you content built around you, short form video (Reels/TikTok) of exercises and recovery tips, educational and trust building posts, stories, captions, and community management (DMs & comments in your voice). Every piece is engineered so it can also run as a paid ad. You film ~twice a month; we handle the rest.
Will social media really bring my clinic new patients?
When it's built around patient education and local trust, yes. People in pain choose the physical therapist they already feel they know. Our content makes you that familiar, credible name before the injury sends them elsewhere, and the funnel turns attention into booked evaluations, not just likes.
Do you only work with physical therapists?
We're a healthcare only agency, physical therapists plus chiropractors, med spas, dentists, plastic surgeons, TRT/men's health and wellness. We never take non healthcare clients, so we understand patient psychology, cash based versus insurance positioning, and compliance.
Do I have to be on camera?
A little, about twice a month. The physical therapist patients see demonstrating a movement is the one they trust with their recovery. We make filming fast, then turn that footage into a full month of content.
Are there long term contracts?
No. Month to month from $1,799/mo. You stay because your visibility and patient flow are compounding, not because a contract traps you.
Free · 30 minutes · No pitch

Become the physical therapist your town can't stop following.

Book a free strategy call. We'll look at your market and show you exactly how social media becomes a steady source of new physical therapy patients.

Pick your time →
✓ No commitment✓ No contract✓ Healthcare only

From $1,799/mo · Month to month · United States

Book your free call →