Built exclusively for dental sleep medicine and oral appliance practices

The patient acquisition system
that fills your sleep column with oral appliance cases.

We reach the exhausted CPAP dropout and the snorer whose spouse cannot take another night, the moment they search for a comfortable way out. Then we route them into your practice as booked consults, diagnosis and prescription steps handled. No waiting on sleep physicians to remember you, no hoping a hygienist screens the right patient. A steady flow of oral appliance cases that fills your schedule and pays like real dentistry.

Book a strategy call → See what your budget could do ↓

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If this sounds familiar…

You trained in dental sleep medicine and bought the equipment. Yet the sleep column still leans on a trickle of referrals and the occasional patient who happens to mention snoring.

We have heard the same story from enough sleep focused dentists to know the pattern. Here is what most dental sleep programs look like before they have a real patient acquisition system, and what changes once they do.

Before

Your case flow depends on whether a few sleep physicians remembered to send you patients this quarter.
You invested in training and a milling setup, but appliances sit unused because the chairs are not full of the right patients.
Prospective patients search for a mouthpiece or a CPAP alternative and never once think to look for a dentist.
The ones who do call want to know if dental insurance covers it, then go quiet when they hear it runs through medical.
ENT groups, hospital sleep labs and CPAP suppliers own the conversation and the local search results.
You boosted a post about snoring and got a few likes from people who will never book a consult.
A tired spouse messages at 10pm ready to fix the snoring, no one replies until morning, and the moment passes.
Every good oral appliance case feels like luck, so you cannot plan staff, hours, or a second sleep day around it.

After our system

New oral appliance consults arriving every week from patients who found you on purpose, not by referral roulette.
Your equipment finally earns, with a sleep column that stays busy instead of waiting on the phone to ring.
Campaigns that meet snorers and CPAP dropouts on the exact words they search, then reveal you as the answer.
Medical billing and cash pay framed clearly up front, so the person who books already understands the path.
You become the local face of comfortable sleep apnea treatment, ahead of the labs and the mask suppliers.
One metric that matters: consults booked that show and move to a delivered appliance, not likes or reach.
Fast, automated follow up, so the 10pm spouse gets a warm reply and books before they scroll to a competitor.
Predictable case flow you can plan around, add a sleep day, train an assistant, and forecast the revenue.

Predictive projections

See what a steady flow of oral appliance cases is actually worth.

Drag the sliders. We will show you, based on real campaign data from healthcare practices, what predictable sleep case flow looks like financially once new consults turn into delivered appliances at your practice.

👇 Drag the sliders to match your practice

💰 Monthly ad investment

$1,500

$1.5k$4k$8k$12k$15k

👤 Avg. value of an oral appliance case

$2,800

$800$2k$3.5k$5k$6k

A single consult is small, but a delivered case is worth far more: roughly $1,800 to $2,500 cash pay for a custom appliance · $2,500 to $4,000 when billed through medical with fitting and follow ups · more still when it leads to combination therapy or a second household member. We will calibrate this on the call to your real fees and reimbursement.

New cases this month

10 to 18

New booked consults

Revenue from new cases

$28k to $50.4k

Cases × avg case value

12 month cumulative revenue

$336k to $605k

If you run the system all year

Return on ad spend

6x to 10.8x

Revenue per $1 spent

These are real ranges from healthcare campaigns we have run. Your actual numbers depend on your fees, your consult to appliance conversion, your reimbursement, and your local competition. On the call, we will map this to your practice specifically. Get your personalized practice projection →

How it works

A dental sleep growth system, not a boosted snoring post.

Most agencies run a few likes and hand you a report full of clicks. We built a compliant system that does one thing for dental sleep practices: reach people the moment they look for relief from snoring or their CPAP, and turn them into booked oral appliance cases.

Intent based reach

We meet people the moment they search for a CPAP alternative, a snoring device, a sleep apnea mouthpiece, or a sleep apnea dentist near them, using creative that speaks to the exhaustion and the sleepless partner behind the search. Real intent to solve it, not idle scrolling.

Compliant by design

Sleep apnea is a medical condition, so cure claims and throw away your CPAP language trip sensitive health review. Every ad and page describes your care honestly and passes review, so campaigns keep running and your ad account never gets flagged for promising a diagnosis or a cure.

Diagnosis path handled

Oral appliance therapy needs a diagnosis and a prescription. Our funnel guides self reported snorers toward testing and points already diagnosed CPAP dropouts straight to you, so consults arrive further along instead of stalling on paperwork.

Booked on your calendar

The only KPI that matters: consults booked, a sleep column that stays full, and delivered appliances that grow. Everything we run ladders up to that number, matched to the cases and reimbursement mix you want most.

Ready to see it applied to your dental sleep practice? Book a call →

Why this is different

We made it stupid easy to start.

No lock ins. No smoke. No fine print. If it does not work, you leave.

No long term contracts

Month to month. You stay because your sleep column is full and cases are being delivered, not because a contract says you have to.

No setup fees

We do not charge you to start. Your investment goes where it belongs, into getting you booked oral appliance consults.

No banned accounts

We will not get your ad account flagged with reckless cure your sleep apnea and ditch the mask copy. We know exactly what trips sensitive health review and how to write sleep ads that run clean.

✓

One focus only

Booked consults that show and move toward a delivered appliance. Likes and reach are noise. We report on what fills your sleep column and your bank.

✓

Built for the real buyer

We speak to the tired CPAP dropout and the sleepless spouse, not a general dental shopper, so you get patients ready for treatment, not discount cleaning seekers.

✓

Live in under 14 days

From signed to first compliant campaign in under 14 days. No six week discovery phases. You will see qualified consult requests building within the first 30 days.

What to expect

The dental sleep numbers, unfiltered.

At $1,500/month here is what a typical dental sleep funnel looks like based on real healthcare campaigns we have run.

Clicks

Local snorers and CPAP dropouts landing on your offer page

$2 to $6 CPC

Inquiries

People asking about an oral appliance or CPAP alternative

$25 to $60 CPL

Consults booked

Confirmed new sleep consults on the calendar

$60 to $130 CPA

Show ups

Patient shows for the consult

65% to 85% show rate

Appliance cases

Consult turns into a delivered oral appliance

$120 to $260 CAC

Your actual numbers depend on your fees, your consult to appliance conversion, and your market competition. On the call, we will map this to your practice.

The healthcare patient acquisition track record

The system that fills a sleep column is the same system booking calendars across trust heavy, high value healthcare.

An honest note

You won't find a dental sleep video on this page. Yet.

We haven't built one, because we are actively onboarding our first dental sleep medicine practices right now. What we do have is a proven patient acquisition system already filling calendars in dentistry, sleep, TMJ and high value elective care, verticals that share the same DNA as oral appliance therapy: a considered decision, a high case value, a real medical component, and strict rules on how you can advertise a health outcome.

The reason the system works is not that we have delivered a thousand appliances, it is because we understand high trust, high value patient acquisition. Search intent, conversion psychology, compliant health creative, guiding a patient through a diagnosis path, and fast follow up translate directly to your sleep column. We are applying them to dental sleep practices with founders' attention, not handing you to a junior who boosts a post.

If you want to be one of our first dental sleep case studies, with direct access to the founders, a custom built strategy, and a system tuned specifically for filling your sleep column, mention "first dental sleep case study" when you book the call.

Dr. Olayemi Osiyemi (Doctor Triple O)

Trusts EtherealMinds to manage all of his businesses (4+)

Wellness Center in Fort Lauderdale

5x ROAS in month 3

Spine & Wellness Center

+30 new patients in 60 days

Specialty Medical Practice in Fort Lauderdale

4.2x ROAS in month 2

IV Clinic in South Florida

12 to 15 new patients each month

TRT & HGH Clinic in Miami

+41 new patients in 90 days

Consults booked, last 7 days

📅 CPAP intolerant, appliance consult · Tue 9:30am

📅 Loud snoring, spouse referred · Wed 11:00am

📅 Diagnosed mild OSA, oral appliance · Wed 3:00pm

📅 Home sleep test follow up · Thu 10:00am

📅 Combination therapy question · Thu 1:30pm

📅 CPAP alternative, new patient · Fri 2:00pm

+9 more this week

Results vary. Shown examples are representative of healthcare engagements we have run, not a guarantee. Dental sleep specific case studies coming as our first oral appliance practices ramp up.

Good questions

Everything you're wondering, answered.

Can you bring me oral appliance patients instead of making me wait on sleep physician referrals?

That is exactly why practices call us. Building a dental sleep program on referrals alone means your case flow rises and falls on whether a handful of sleep physicians remembered you this month. We flip that. We create direct patient demand from snorers and CPAP intolerant people who are already searching for a fix, then route them into your workflow with the diagnosis and prescription steps handled. Many arrive already tested and holding an OSA diagnosis, so you become the treatment they chose, not a name a busy sleep doctor happened to pass along.

Most people have no idea a dentist treats sleep apnea. How do you actually get them to find me?

This is the real barrier in dental sleep medicine, and it is a marketing problem, not a demand problem. Millions of people hate their CPAP or know they snore, but they search for a device, a mouthpiece or a CPAP alternative, never a dentist. We meet them on those exact terms. Our campaigns lead with the outcome they want, quiet nights and sleeping without a mask, and only then reveal that a qualified dentist and a custom oral appliance is how they get there. We turn a category most patients do not know exists into an offer they understand and book.

How is marketing dental sleep medicine different from marketing my general dental practice?

Completely different buyer, completely different message. A cleaning patient is picking a dentist near home. An oral appliance patient is exhausted, frustrated with their machine, and often pushed by a spouse who cannot sleep next to the noise. They are not comparing dentists, they are comparing solutions to a health problem that wrecks their energy and their marriage. We speak to that person, not to a general dental shopper, so the leads you get are people ready for treatment, not a discount cleaning crowd who will never ask about sleep.

How fast will oral appliance cases start booking, and how do searches like CPAP alternative near me work?

Most practices see qualified consult requests inside the first 30 days and a visibly busier sleep column by month two or three. We run local intent campaigns aimed at people typing CPAP alternative near me, snoring treatment, sleep apnea mouthpiece or sleep apnea dentist in your city and surrounding suburbs, plus retargeting for the ones still deciding. An oral appliance is a considered decision, so many patients read, watch and return before they book. We track the whole path from first click to booked consult to delivered appliance so you see what is actually working.

Can you run sleep apnea ads without medical claims getting my account flagged?

Yes, and this is where a lot of dental sleep practices get burned. Sleep apnea is a medical condition, so cure your sleep apnea and throw away your CPAP style copy trips sensitive health review and gets ads disapproved or accounts flagged fast. We write every campaign to describe your care, who benefits and how they book a consult, without promising a cure or making a diagnosis in an ad. Your campaigns run clean, your account stays safe, and the tired, frustrated patient still understands exactly why you are worth a call.

What does it cost to start and how do I book a call?

We recommend a minimum of $1,500/month in ad spend. For a solo practice adding a sleep column that is often enough to keep new consults coming. Practices going all in on dental sleep, or covering a wide metro against ENTs and sleep labs, usually run $2,500 to $5,000/month because oral appliance cases carry high value and reward broader reach and stronger follow up. There is no setup fee and no long term contract. To start, book the free 30 minute strategy call on this page and we will map the numbers to your practice.

Who this is for

This works if you…

✓
Offer oral appliance therapy for obstructive sleep apnea and snoring, solo or group, cash pay or medical billed.
✓
Want real sleep cases, CPAP dropouts and snorers ready for treatment, not a discount cleaning crowd.
✓
Are tired of depending on sleep physician referrals and want to generate patient demand directly.
✓
Have equipment and training sitting underused because the right patients are not walking in.
✓
Want to own comfortable sleep apnea treatment locally, ahead of ENTs, sleep labs and CPAP suppliers.
✓
Can respond to new inquiries quickly, or want us to help you build that fast follow up.
✓
Are ready to invest in growth ($1.5k+/mo ad spend) with compliant, safe campaigns.

Who this isn't for

Don't book a call if you…

✕
Want to promise a guaranteed cure or tell patients to throw away their CPAP in an ad. We do not do that, ever.
✕
Do not actually offer oral appliance therapy and have no plan to.
✕
Are looking for the cheapest agency on the market.
✕
Expect guaranteed case numbers (nobody serious in healthcare will promise that).
✕
Cannot commit at least $1,500/month to ad spend.
✕
Have no way to respond to new inquiries within a day (fast follow up is where consults are won or lost).
✕
Aren't in healthcare. We really mean it, healthcare only.

The patient acquisition system that fills your sleep column with oral appliance cases.