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Built exclusively for infectious disease specialists

You trained longer than almost anyone.
Stop letting the hospital decide how full your schedule gets.

ID is the rare specialty where someone else controls your volume. Hospitalists, the ER and primary care decide which consults land on your desk, and the cognitive work you are paid for is reimbursed near the bottom of medicine. We flip that. We put your practice in front of people already searching for travel vaccines, PrEP, long COVID care, private STD testing and answers on chronic infections, and book them onto your own cash lines. Your calendar, not the hospital's.

Book a strategy call → See what your budget could do ↓
Only 4 infectious disease slots left this month · filling fast
Book your free ID growth call
30 min · No cost · No pitch
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EtherealMinds trusted partners: DesignRush, Google Reviews, HIPAA Compliant, Meta Business Partner, Trustpilot, Google Partner, UpCity
The honest problem

The referral ceiling is real, and it is not your fault.

You did a fellowship to become the doctor other doctors call when they are stuck. The reward is a practice where demand is borrowed, not owned. Sound familiar?

✕

Volume you cannot forecast

One month the inpatient consults pour in, the next they dry up because a hospitalist group changed or a referring PCP retired. You cannot plan a practice on a number you do not control.

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Paid the least for thinking the most

No procedure suite to fall back on. Stewardship rounds, curbside calls and complex consults that take an hour reimburse like a quick visit. The math punishes exactly the work only you can do.

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Cash lines sitting untapped

Travel medicine, PrEP, long COVID, OPAT and private STD testing are demand you can actually own. Most ID practices never market them because no one taught them how, and no agency understood the rules.

You cannot make the hospital send more consults. You can build a second engine that does not depend on anyone. That engine is what we install.
Predictive projections

See what owning your own demand could look like.

Drag the sliders. Based on real campaign data from infectious disease and travel medicine clinics, we will show you what a steady, self generated patient flow does to your numbers.

👇 Drag the sliders to match your practice
$2,000
$2,000
$2k$5k$10k$15k$20k
$1,500
$1,500
$500$2.5k$5k$7.5k$10k
A single travel consult may be one time, but PrEP quarterly follow ups, long COVID programs, HIV care and a full OPAT course recur for months or years. Across the lines, most ID practices land between $900 and $4k LTV. We calibrate this with you on the call.
New ID patients this month
9 to 13
New booked visits
Lifetime revenue from them
$22,500 to $45,500
Patients × avg LTV
12 month cumulative revenue
$270k to $546k
If you run the system all year
Return on ad spend
11.3x to 22.8x
Revenue per $1 spent
These are real ranges from infectious disease and travel medicine campaigns we have run. Your actual numbers depend on your service mix, your cash lines and your market. On the call, we map this to your practice specifically. Get your personalized ID projection →
The lines we fill

Demand you can own, not borrow.

These are the service lines where patients are already searching and already willing to pay. Each one runs as its own campaign with its own intent, so your schedule stays full even when consults slow down.

01

Travel medicine and vaccines

Yellow fever, typhoid, hepatitis A, rabies and pre travel consults. Intent is tied to a trip date, so we capture searchers two to eight weeks out, by destination and season. The most predictable cash line in the specialty.

02

PrEP, PEP and sexual health

Same day PrEP starts, PEP urgency and discreet private STD testing. These are restricted ad categories most agencies cannot run. We can, with compliant copy and landing pages that protect privacy and keep accounts live.

03

Long COVID and Lyme

Two huge groups of patients who feel dismissed and are actively searching for a specialist who takes them seriously. We position you as that physician and book the evaluation.

04

OPAT and complex infection second opinions

Outpatient parenteral antibiotic therapy, osteomyelitis, recurrent C. diff, prosthetic joint and stubborn infections people are tired of bouncing around for. High value, recurring, and a perfect fit for direct to patient demand.

Want these lines mapped to your market and your license? Book a call →
How it works

An ID growth system, not a service.

Most agencies have never run a campaign for an infectious disease practice, have never had an HIV ad disapproved, and have no idea your real bottleneck is referral dependence. We built a predictive system that does one thing: deliver booked patients onto your direct to patient lines, on repeat.

01

Intent capture

We position your practice in front of people actively searching for a travel clinic before a trip, PrEP and STD testing today, long COVID care, Lyme and tick borne treatment, and second opinions on infections that will not clear. Real need, real intent, in your city.

02

Right patient filter

A funnel engineered to surface motivated patients ready to be seen, while screening out the merely curious and the no shows before they ever reach your front desk. The people who book actually keep the appointment.

03

Compliant by design

HIV, PrEP and sexual health are restricted ad categories with rules that get accounts suspended fast. Our system runs these clean, with messaging and targeting that protect patient privacy and keep your ad accounts alive.

04

Booked on your calendar

The only KPI that matters: patients on your schedule, on the lines you want to grow. Everything we do ladders up to that number, never vanity clicks or impressions.

Ready to see it applied to your ID practice? Book a call →
Why this is different

We made it stupid easy to start.

No lock ins. No smoke. No fine print. If it does not work, you leave.

✕

No long term contracts

Month to month. You stay because your schedule is filling, not because a contract says you have to.

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No setup fees

We do not charge you to start. Your investment goes where it belongs, into getting you real ID patients.

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No referral dependence

We refuse to leave your schedule at the mercy of hospitalist groups and PCP offices that send consults one month and forget you the next. You get your own demand.

✓

One focus only

Booked patients who show up. Clicks, impressions and vanity metrics are noise. We report on what fills your schedule.

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Built for sensitive categories

Google and Meta restrict HIV, PrEP and sexual health ads hard. We know exactly what gets flagged, how to write compliant copy, and how to keep patient privacy intact.

✓

Up and running in days

From signed to first ID campaign in under 14 days. No six week discovery phase. We have done this before, in your exact vertical.

What to expect

The ID numbers, unfiltered.

At $2,000 per month here is what a typical infectious disease funnel looks like based on real campaigns we have run.

Clicks
Patients landing on your offer page
$2 to $7 CPC
Leads
Qualified ID and travel inquiries
$20 to $48 CPL
Visits booked
Confirmed appointments on the calendar
$45 to $95 CPA
Show ups
Actually keep the appointment
60% to 80% show rate
Patients acquired
Seen, treated & plan started
$130 to $280 CAC
Your actual numbers depend on your service mix, your cash lines and local competition. On the call, we map this to your practice.
Real practices. Real results.

Specialty practices like yours are already seeing it work.

"

"For years my volume rose and fell with consults I had no say over. Now travel medicine and PrEP patients book themselves every week, and I finally have a line of business that is mine. The referrals are the bonus now, not the lifeline."

Dr. A. Reyes · Infectious Disease
Wellness Center in Fort Lauderdale
5x ROAS in month 3
IV Clinic in South Florida
12 to 15 new patients each month
Specialty Medical Practice in Fort Lauderdale
4.2x ROAS in month 2
TRT & HGH Clinic in Miami
+41 new patients in 90 days
Dr. Olayemi Osiyemi (Doctor Triple O)
Trusts EtherealMinds to manage all of his businesses (4+)
Sleep Apnea & Sleep Study Center
+30 new patients in 60 days
ID bookings, last 7 days
📅 New travel consult, yellow fever before Kenya · Tue 9:30am · $$$
📅 New same day PrEP start · Wed 1:00pm · $$$
📅 New long COVID evaluation · Wed 3:30pm · $$$
📅 New private STD testing · Thu 10:00am · $$$
📅 New Lyme second opinion · Thu 2:00pm · $$$
📅 New OPAT follow up, osteomyelitis · Fri 11:00am · $$$
+13 more this week
Results vary. Shown examples are representative of infectious disease and healthcare engagements we have run, not a guarantee.
Who this is for

This works if you…

  • ✓
    Run an infectious disease or travel medicine practice handling travel vaccines, PrEP, STD testing, long COVID, Lyme, HIV care or OPAT.
  • ✓
    Are tired of a schedule that rises and falls with consults and referrals you have no control over.
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    Want to grow your direct to patient cash lines, not just low margin insurance consults.
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    Have tried marketing before and ended up with disapproved HIV or PrEP ads, or leads that never booked.
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    Need a partner who understands the sensitive category rules on HIV, PrEP and sexual health advertising.
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    Want a trackable system, not a guess about where next month's patients come from.
  • ✓
    Are ready to invest in growth ($2k plus per month ad spend) and want patients who actually show up.
Who this isn't for

Don't book a call if you…

  • ✕
    Want a flood of the cheapest possible leads with no intent.
  • ✕
    Do not have a licensed physician or medical provider on staff.
  • ✕
    Are looking for the cheapest agency on the market.
  • ✕
    Expect guaranteed patient numbers (nobody serious in this niche will promise that).
  • ✕
    Cannot commit at least $2,000 per month to ad spend.
  • ✕
    Are not in healthcare. We really mean it, healthcare only.
  • ✕
    Want to micromanage every ad. Trust us to run the system.
Straight answers

What ID specialists ask us first.

Why would an infectious disease practice even need marketing?

Because ID is the only specialty where your income is decided by people who are not your patients. Hospitalists, primary care and the ER decide which consults reach you, and cognitive consult work reimburses near the bottom of medicine with no procedure codes to lean on. The practices that break that ceiling build their own demand on cash and direct to patient lines. That is exactly what we set up.

Can you bring patients without relying on hospital and physician referrals?

Yes, that is the whole point. Instead of waiting on inpatient consults and PCP referrals you cannot control, we put your practice in front of people already searching for travel vaccines, PrEP, private STD testing, long COVID help, Lyme treatment and second opinions on stubborn infections, and turn that search into a booked visit.

Can you actually advertise PrEP, HIV and STI services without getting banned?

Yes, but only if it is done deliberately. Google and Meta classify HIV, PrEP and sexual health as restricted categories with hard rules on targeting and creative. We know the exact wording and audience setups that trigger disapprovals and suspensions, so we route those services through compliant pages and discreet messaging that protect privacy and keep your accounts running.

Travel medicine is seasonal. Can paid ads really fill it?

Travel medicine is one of the most predictable cash lines there is because intent is tied to a trip date. People book yellow fever, typhoid, hepatitis A and pre travel consults two to eight weeks before they fly. We capture that window by destination and season, and in slower months we shift budget toward PrEP, long COVID, STD testing and chronic infection second opinions so your schedule stays full.

What is the minimum monthly investment?

We recommend a minimum of $2,000 per month in paid ad spend. Below that, the campaigns do not gather enough data to optimize predictably across multiple ID service lines.

Do you require long term contracts?

No. Month to month, no setup fees. You stay because your calendar is filling with the patients you actually want to see, not because a contract locks you in.

4 infectious disease slots open this month

If you want patient flow that does not depend on the hospital,
we will show you exactly how it works for your practice.

Free 30 minute strategy call. No pitch. We look at your service mix, your market, your cash lines and your budget, and tell you straight whether this is right for your infectious disease practice.

Pick your time →
✓ No commitment ✓ No card ✓ No contract
The founders of EtherealMinds, the patient acquisition agency for infectious disease and travel medicine clinics
Book your free ID call →