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Built exclusively for Philadelphia area orthodontic practices

Philadelphia is a city of neighborhoods, and your next cases live in all of them.
Rittenhouse, South Philly, the Northeast, the Main Line. We bring those patients to your door.

Here is the Philly reality most orthodontists feel but never name. Two dental schools, Penn Dental and Temple Kornberg, pump out general dentists every year who now dabble in clear aligners, DSO chains blanket the SEPTA corridors, and mail order brands undercut everyone on price. Meanwhile the patients who should be yours, a lawyer off Walnut Street who wants discreet aligners, a two kid family in Roxborough, a Temple resident new to Fairmount, are handing their Google search to whoever shows up first. We build the paid ad engine that makes that be you. Not free scan tourists. Booked Invisalign and braces starts.

Book a strategy call → See what your budget could do ↓
Only 4 Philadelphia orthodontist slots left this month · filling fast
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30 min · No cost · No pitch
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Predictive projections

What a full case start schedule is worth in Philadelphia.

Drag the sliders. One comprehensive case in the Delaware Valley covers a full year of ad spend by itself, so the question is never whether this pays, it is how many South Philly families and Center City adults you want on the schedule each month. Here is the picture on your books.

👇 Drag the sliders to match your practice
$2,500
$2,500
$2.5k$5k$10k$15k$20k
$5,500
$5,500
$1.5k$4k$7k$9.5k$12k
A comprehensive braces or Invisalign case around Philadelphia often runs $5k to $6.5k, and a cash adult clear aligner case for a Rittenhouse or Society Hill professional can sit higher. Northeast Philly and the river wards often lean on insurance and CareCredit, so case value varies by ZIP. We calibrate this to your mix on the call.
New case starts this month
6 to 10
New signed treatment plans
Contract value from them
$33,000 to $55,000
Starts × avg case value
12 month cumulative value
$396k to $660k
If you run the system all year
Return on ad spend
13.2x to 22.0x
Contract value per $1 spent
These are real ranges from Mid Atlantic orthodontic campaigns, weighted toward comprehensive and adult Invisalign cases. Your actual numbers depend on your case fee, your adult versus teen mix, and how much of the Delaware Valley you want to own. On the call, we will map this to your Philadelphia practice specifically. Get your personalized Philadelphia projection →
How it works

A Philadelphia orthodontic growth system, not another "boost a post" vendor.

Most agencies run one generic braces ad and email you a spreadsheet of clicks. We built something narrower: a machine that reads Philadelphia block by block, because an Ardmore family and a South Philly family search, pay and decide nothing alike, and treats your schedule like the asset it is.

01

Map the campaign to the neighborhoods, not the metro

Center City and the Main Line want discreet adult aligners and will pay cash. South Philly, the Northeast and Roxborough want family braces that work with insurance and a payment plan. We split the budget and the message by ZIP so each patient sees the offer that fits them, instead of one bland ad nobody answers.

02

Beat the dental school pipeline for the adult case

Penn Dental and Temple Kornberg graduate a new wave of general dentists selling clear aligners on the side every year. We build an adult Invisalign lane for the Rittenhouse, Old City and Washington Square West professional that makes the case for a specialist: a planned bite, the hard cases a GP should refer, and no relapse from a mail order kit.

03

Reach the newcomers before the chain does

Temple, Drexel, Penn and Jefferson residents and young hires land in University City, Fairmount and Fishtown with no provider here. We catch that new arrival search in the first weeks so your named practice shows up, not a DSO storefront by the Market Frankford line.

04

Hand your coordinator starts, not scan tourists

We qualify on intent and financing comfort before the exam is set, so your treatment coordinator spends the day with people ready to sign, not someone collecting free scans from Manayunk to the Navy Yard.

Ready to see it applied to your Philadelphia practice? Book a call →
Why this is different

We made it stupid easy to start.

No lock ins. No smoke. No fine print. If it doesn't work, you leave.

✕

Month to month, always

No year long lock in. You stay because the Rittenhouse consults and Havertown family exams keep landing, not because paperwork holds you hostage.

✕

Nothing upfront

No onboarding fee. In a town with two dental schools feeding the competition, every dollar you hand us goes to buying the searches that turn into signed cases.

✕

We screen out the tire kickers

A college town breeds free scan collectors who tour every office from University City to Fishtown. We qualify before the exam so that is not your coordinator's afternoon.

✓

We know the Philly commuter

Half your suburban patients ride Regional Rail or Route 76 into work and search on the way home. We build offers and landing pages for the Paoli, Doylestown and Media household, not a generic braces page.

✓

We sell your credentials

Delaware Valley parents Google your training before they call. We lead with your board certification, your reviews and your finished smiles, because in this town that is what closes the case.

✓

Live in under two weeks

From signed to your first live Philadelphia campaign in under 14 days. No drawn out discovery. We have already run this play in dense, competitive East Coast metros.

What to expect

The Philadelphia orthodontic numbers, unfiltered.

At $2,500/month here's what a typical case start funnel looks like across the Philadelphia metro, based on real campaigns we've run.

Clicks
Patients landing on your offer page
$3 to $7 CPC
Leads
Center City professionals and suburban parents asking about treatment
$30 to $60 CPL
Consults booked
New patient exams locked in from Center City to the suburbs
$70 to $140 CPA
Show ups
Showed up ready to talk treatment
64% to 82% show rate
Case starts
Signed and started braces or Invisalign
$250 to $480 per start
Philadelphia click costs sit in the middle of the pack, lower than New York or Boston, while case fees stay strong, which is exactly why the Delaware Valley math works in your favor. Your real numbers hinge on your fee, your adult versus teen mix, and how your coordinator closes. On the call, we'll map this to your practice.
Real practices. Real results.

Practices like yours are already seeing it work.

"

"What changed for us is the mix. We now get Center City adults who want quiet aligners and South Philly and Northeast families who want braces that fit a budget, and the ads speak to each of them differently. My coordinator stopped burning afternoons on free scan shoppers, the consults book weeks out, and people arrive already sold on starting."

Dr. Caruso · Orthodontist, Philadelphia
Wellness Center in Fort Lauderdale
5x ROAS in month 3
IV Clinic in South Florida
12 to 15 new patients each month
Specialty Medical Practice in Fort Lauderdale
4.2x ROAS in month 2
TRT & HGH Clinic in Miami
+41 new patients in 90 days
Dr. Olayemi Osiyemi (Doctor Triple O)
Trusts EtherealMinds to manage all of his businesses (4+)
Sleep Apnea & Sleep Study Center
+30 new patients in 60 days
Philadelphia orthodontic consults, last 7 days
📅 New adult Invisalign consult · Rittenhouse · Tue 9:30am · $$$
📅 New teen braces exam · Bryn Mawr · Wed 11:00am · $$$
📅 New grad student relocating · University City · Wed 3:30pm · $$$
📅 New two child braces · Doylestown · Thu 10:00am · $$$
📅 New adult clear aligner · Old City · Thu 2:00pm · $$$
📅 New teen braces exam · Cherry Hill · Fri 9:00am · $$$
+9 more this week
Results vary. Shown examples are representative of orthodontic and healthcare engagements we've run, not a guarantee.
Who this is for

This works if you…

  • ✓
    Own an orthodontic practice in the Philadelphia metro, from Rittenhouse and South Philly to the Main Line, Bucks County or South Jersey.
  • ✓
    Want a campaign that speaks differently by neighborhood, cash aligners downtown and insurance friendly family braces in the river wards.
  • ✓
    Want more adult Invisalign from professionals in Rittenhouse, Old City, Society Hill and Washington Square West.
  • ✓
    Are tired of the dental school pipeline and mail order kits quietly taking cases that should be yours.
  • ✓
    Have a treatment coordinator who can close a qualified consult into a signed case.
  • ✓
    Have tried ads before and ended up with free scan shoppers who never started.
  • ✓
    Are ready to invest in growth ($2.5k+/mo ad spend) to own your slice of the Delaware Valley.
Who this isn't for

Don't book a call if you…

  • ✕
    Plan to win Philadelphia by being the lowest monthly payment near campus.
  • ✕
    Let booked consults sit two days before anyone follows up.
  • ✕
    Need signed cases in week one and won't give the ramp 60 to 90 days.
  • ✕
    Expect a written promise of exact case counts (no honest agency signs that).
  • ✕
    Can't commit at least $2,500 a month to compete across the Delaware Valley.
  • ✕
    Run anything outside healthcare. Healthcare only, no exceptions.
  • ✕
    Want to personally approve every headline and audience tweak.
4 Philadelphia orthodontist slots open this month

If you want a predictable case start schedule in Philadelphia,
we'll show you exactly how it works for your practice.

Free 30 minute strategy call. No pitch. We'll look at your case fee, your adult versus teen mix, which neighborhoods and suburbs you want to own, and your budget, then tell you straight whether Philadelphia is a fit for this system or not.

Pick your time →
✓ No commitment ✓ No card ✓ No contract
The founders of EtherealMinds, the patient acquisition agency for Philadelphia orthodontic practices
Book your free Philadelphia orthodontist call →