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Built only for myopia management clinics, not general optometry

The parents whose kids need you most
have no idea your program exists.

Every year a mother watches her child's prescription climb and is simply handed stronger glasses. She would pay for a way to slow it down if someone told her it existed. We put your ortho k, atropine and MiSight program in front of those parents the moment they start searching, and book them into a consult on your calendar. Booked, cash pay, and already sold on why it matters.

Only 4 myopia clinic slots left this month Β· filling fast
Book your free myopia growth call
30 min Β· No cost Β· No pitch
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EtherealMinds trusted partners: DesignRush, Google Reviews, HIPAA Compliant, Meta Business Partner, Trustpilot, Google Partner, UpCity
Predictive projections

What a full myopia program is actually worth to your clinic.

Drag the sliders. A single enrolled child is not one exam, it is a two to three year program of fittings, lenses, drops and progress visits. Based on real myopia clinic campaigns, here is what a steady stream of enrollments does to your revenue.

πŸ‘‡ Drag the sliders to match your clinic
$2,000
$2,000
$2k$5k$10k$15k$20k
$3,200
$3,200
$500$2.5k$5k$7.5k$10k
One enrolled child is not a single visit. It is the initial fitting, the lenses or drops, and every progress check across two or three years, often with a sibling added later. We will calibrate this to your program pricing on the call.
New enrolled children this month
9 to 13
New program enrollments
Program revenue from them
$22,500 to $45,500
Enrollments Γ— program value
12 month cumulative revenue
$270k to $546k
If you run the system all year
Return on ad spend
11.3x to 22.8x
Revenue per $1 spent
These are real ranges from myopia and specialty eye care campaigns we have run. Your real numbers depend on your program pricing, your consult to enrollment rate, and how many general optometrists in your market still just hand out stronger glasses. On the call, we will map this to your clinic specifically. Get your personalized myopia projection β†’
How it works

How does a myopia clinic actually get in front of worried parents?

The hard part of myopia management was never the clinical side. It is that most parents have no clue progression can be slowed, so they never search for you by name. Our system meets them earlier, at the moment they type their worry into Google or ask an AI, and turns that worry into a booked consult.

01

Catch the worry early

We get in front of parents searching how to slow their child's nearsightedness, whether ortho k is safe, and atropine for kids. These are not price shoppers. They are frightened parents looking for someone who can help, which is exactly who you want in your chair.

02

Teach before they book

Most parents have never heard the term myopia management. Our ads and landing page explain in plain language why a climbing prescription matters and what your program does about it, so the parent arrives already understanding the value, not asking why it is not a quick pair of glasses.

03

Book the consult, not a cheap exam

We send parents to a dedicated myopia consultation, the appointment where you examine the child, measure progression and present the program. No race to the cheapest eye exam. The whole funnel points at the high value visit your clinic is built around.

04

Learn and lower cost per enrollment

The system learns from which parents book, show and enroll, tightening your cost per enrolled child month over month and feeding your recall so progress visits and sibling enrollments keep the program compounding.

Ready to see it applied to your myopia clinic? Book a call β†’
Why this is different

We made it stupid easy to start.

No lock ins. No smoke. No fine print. If it does not work, you leave.

βœ•

No long term contracts

Month to month. You stay because your myopia consults and enrollments are filling, not because a contract says you have to.

βœ•

No setup fees

We do not charge you to start. Your investment goes where it belongs, into reaching parents who want to protect their child's eyes.

βœ•

No cheap exam bait

We will not run a discount eye exam offer that buries your program under price shoppers. We market the myopia program to parents ready to invest in it.

βœ“

One focus only

Booked myopia consults and enrolled children. Clicks, impressions and vanity leads are noise. We report on what fills your program.

βœ“

Built for eye care compliance

Meta and Google police health claims and photos of children hard. We know what gets a myopia or ortho k ad flagged and how to write copy and creative that runs clean.

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Up and running in days

From signed to first myopia campaign in under 14 days. No six week discovery phase. We have done this in specialty eye care.

What to expect

What do the myopia numbers actually look like?

At $2,000/month here is what a typical myopia management funnel looks like based on real campaigns we have run.

Clicks
Parents landing on your program page
$2 to $6 CPC
Leads
Qualified parent inquiries
$18 to $45 CPL
Consults booked
Confirmed myopia consultation appointments
$45 to $95 CPA
Show ups
Parent and child actually arrive
60% to 80% show rate
Children enrolled
Started on a myopia program
$130 to $280 CAC
Your real numbers depend on your program pricing, how well your consult converts to enrollment, and how crowded your market is with general optometrists. On the call, we will map this to your clinic.
Real specialty clinics. Real results.

Eye care practices competing on expertise, not price, are winning with this.

"

"Our biggest problem was never clinical. It was that parents never knew myopia could be slowed, so they never called. Now they find us the week they get worried, and most of them enroll at the first consult. Our ortho k and atropine program has a waitlist for the first time ever."

Dr. Priya N. Β· Myopia Management Clinic
Wellness Center in Fort Lauderdale
5x ROAS in month 3
IV Clinic in South Florida
12 to 15 new patients each month
Specialty Medical Practice in Fort Lauderdale
4.2x ROAS in month 2
TRT & HGH Clinic in Miami
+41 new patients in 90 days
Dr. Olayemi Osiyemi (Doctor Triple O)
Trusts EtherealMinds to manage all of his businesses (4+)
Sleep Apnea & Sleep Study Center
+30 new patients in 60 days
Myopia consults booked, last 7 days
πŸ“… New myopia consult Β· 9 year old Β· Tue 10:00am Β· $$$
πŸ“… New ortho k evaluation Β· Wed 2:30pm Β· $$$
πŸ“… New atropine program consult Β· Wed 4:00pm Β· $$$
πŸ“… New MiSight fitting Β· 11 year old Β· Thu 9:00am Β· $$$
πŸ“… New sibling added to program Β· Thu 11:30am Β· $$$
πŸ“… New progression check and lens order Β· Fri 3:00pm Β· $$$
+11 more this week
Results vary. Shown examples are representative of specialty eye care and healthcare engagements we have run, not a guarantee.
Who this is for

This works if you…

  • βœ“
    Run a myopia management program with orthokeratology, low dose atropine, MiSight or multifocal soft lenses, or myopia control spectacle lenses.
  • βœ“
    Are tired of parents never knowing the program exists until their child is already highly nearsighted.
  • βœ“
    Want cash pay enrollments, not more low paying vision plan exams that barely cover your chair time.
  • βœ“
    Have the clinical skill and tech but an empty consult calendar, because no one is marketing the program to local parents.
  • βœ“
    Watch general optometrists nearby hand out stronger glasses year after year and want to pull those families to a real specialist.
  • βœ“
    Want a trackable system, not hoping word of mouth brings the next enrollment.
  • βœ“
    Are ready to invest in growth ($2k+/mo ad spend) for patients worth thousands over a multi year program.
Who this isn't for

Don't book a call if you…

  • βœ•
    Only want cheap routine exams and more price shoppers.
  • βœ•
    Do not actually offer a myopia control program or a licensed provider to run it.
  • βœ•
    Are looking for the cheapest agency on the market.
  • βœ•
    Expect guaranteed enrollment numbers (nobody serious in this niche will promise that).
  • βœ•
    Can't commit at least $2,000/month to ad spend.
  • βœ•
    Aren't in healthcare. We really mean it, healthcare only.
  • βœ•
    Want to micromanage every ad. Trust us to run the system.
Good questions

Everything you're wondering, answered.

What is a myopia management patient acquisition system and how does it work?
It is a paid advertising system that puts your clinic in front of parents in your area who are already worried their child's prescription keeps getting stronger. We run Google and Meta campaigns around the exact things they search, orthokeratology, atropine drops and ways to slow nearsightedness, then route those parents into a booked myopia consult on your calendar. You examine the child and enroll the ones who are a fit. We handle the ads, the tracking and the follow up so your program chairs stay full.
How long before my myopia program consults start filling?
Most clinics see the first booked myopia consults inside the first two to three weeks once campaigns are live. We are usually from signed to first campaign in under 14 days. The first month proves the system brings the right parents, then we tighten cost per consult month over month as the data builds.
How much does it cost and what is the minimum ad spend?
We recommend a minimum of $2,000 per month in paid ad spend plus our management. Myopia programs are cash pay and run $1,800 to $4,000 or more per child per year, so even a handful of enrollments pays the system back many times over. Below $2,000 the system does not have enough data to optimize predictably against the general eye doctors in your market.
How is this different from a general optometry marketing agency?
A general agency sells cheap eye exam offers and brings price shoppers. That is the opposite of what a myopia clinic needs. We only market the high value myopia program itself, to parents ready to invest in protecting their child's eyes. Everything, the ad copy, the landing page and the booking flow, is written for a worried parent choosing a specialist, not for someone hunting a discount exam.
Can you target parents searching for myopia control near me in my city?
Yes. We geofence your real drive time radius and bid on local intent searches like myopia control near me, ortho k for kids and atropine for nearsightedness in your city. Parents will drive past three general optometrists to reach a true myopia specialist, so we target the neighborhoods and zip codes your ideal families actually live in.
Do you require long term contracts?
No. Month to month. No setup fees. You stay because your myopia consults and program enrollments are filling, not because a contract says you have to.
4 myopia clinic slots open this month

If you want a full calendar of parents ready to protect their child's eyes,
we'll show you exactly how it works for your clinic.

Free 30 minute strategy call. No pitch. We'll look at your program pricing, your consult to enrollment rate, your market and your budget, and tell you straight whether this is right for your myopia clinic.

βœ“ No commitment βœ“ No card βœ“ No contract
The founders of EtherealMinds, the patient acquisition agency for myopia management clinics
Book your free myopia call β†’