Built exclusively for oncology and cancer care practices

The hospital system has the billboards.
You can still win the patient searching right now.

Somewhere in your area, a person was just told they have cancer. Tonight they are scared, awake, and searching for a doctor who can see them soon. Right now the giant health system answers that search, even when you are the faster, more human, more reachable choice. We build the paid ad engine that puts your practice in front of newly diagnosed patients and second opinion seekers in your zip codes, and gets them on your schedule before the center across town ever returns their call. Real consults. Real patients. Not clicks.

Book a strategy call → See what your budget could do ↓

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30 min · No cost · No pitch

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EtherealMinds trusted partners: DesignRush, Google Reviews, HIPAA Compliant, Meta Business Partner, Trustpilot, Google Partner, UpCity

Predictive projections

What a steady flow of new oncology patients is actually worth.

Drag the sliders. Based on real cancer care campaigns, we will show you what a predictable stream of new patient consults and second opinions does to your bottom line, not just your website traffic.

👇 Drag the sliders to match your practice

💰 Monthly ad investment

$2,500

$2.5k$5k$10k$15k$20k

👤 Avg. value of a new oncology patient

$9,000

$2k$8k$15k$22k$30k

A new chemotherapy or infusion patient, a radiation course, or an ongoing hematology patient can represent many thousands in reimbursement over a single treatment episode, and often years of follow up. A second opinion that converts to treatment is worth even more. We will calibrate this to your service lines on the call.

New oncology patients this month

6 to 10

New booked consults

Revenue from them

$54,000 to $90,000

Patients × avg value

12-month cumulative revenue

$648k to $1.08M

If you run the system all year

Return on ad spend

18x to 36x

Revenue per $1 spent

These are real ranges from healthcare campaigns we have run, scaled to the high value episodes oncology carries, not to insurance reimbursement on a single visit. Your actual numbers depend on your service lines, your payer mix, and how aggressive the health system is in your market. On the call, we will map this to your practice specifically. Get your personalized oncology projection →

How it works

An oncology growth system, not another "cancer center ads" vendor.

Most agencies boost a post about your new linac, hand you a report full of impressions, and call it marketing. We built a system that does one thing: put your practice in front of the people who need an oncologist this week, and get them booked before the hospital system does.

Capture the newly diagnosed

We get in front of people actively searching in your area: oncologist near me, cancer second opinion, hematologist, immunotherapy, infusion center, or the specific cancers you treat. Real intent at the exact moment a family is deciding where to go, not vague awareness traffic that never books.

Win against the hospital brand

You will not outspend a health system, so we make you the choice they cannot be: reachable, human, board certified, and able to see a frightened patient fast. We turn access and personal care into the deciding factor over a distant famous name with a three week wait and a parking garage.

Replace the shrinking referral pipeline

As health systems buy up the practices that used to send you patients, those referrals disappear in house. We build a direct to patient channel so you are not hostage to a pipeline someone else now controls. Patients find and choose you on their own, every month.

Booked consults and second opinions

The only number that matters: new patients on your schedule and infusion and treatment capacity that stays full. Compliant ads that respect the subject and stay live, plus instant follow up on every inquiry, because a slow response in oncology is a lost patient.

Ready to see it applied to your oncology practice? Book a call →

Why this is different

We made it stupid easy to start.

No lock ins. No smoke. No fine print. If it doesn't work, you leave.

No long term contracts

Month to month. You stay because new patient consults keep landing on your schedule, not because a contract says you have to.

No setup fees

We don't charge you to start. Your investment goes where it belongs, into reaching patients who actually need an oncologist now.

No vanity metrics

We will not bury you in impressions and clicks. We count new patient consults and second opinions booked, the only numbers that pay for a chair or a linac.

✓

Capacity, not just awareness

We aim budget at filling your infusion and treatment capacity with patients who need care, not at a billboard the whole city scrolls past.

✓

Ads that respect the subject

Cancer messaging on Meta and Google is heavily restricted, and rightly so. We know the exact lines, write with care and no false hope, and keep your account live instead of stuck in review.

✓

Up and running in days

From signed to first live oncology campaign in under 14 days. No six week discovery phase. We have done this in sensitive medical specialties before.

What to expect

The oncology numbers, unfiltered.

At $2,500/month here's what a typical new patient oncology funnel looks like based on real campaigns we've run.

Clicks

Patients landing on your consult page

$4 to $9 CPC

Leads

Qualified new patient and second opinion inquiries

$35 to $80 CPL

Consults booked

Confirmed new patient consultations

$90 to $180 CPA

Show ups

Actually attend the consult

65% to 85% show rate

Patients acquired

Entered a treatment pathway with you

$200 to $450 CAC

Your actual numbers depend on your service lines, your market, and how dominant the local health system is. On the call, we'll map this to your practice.

Real practices. Real results.

Specialty medical practices like yours are already seeing it work.

"When the hospital bought two of my biggest referring groups, I thought that was the end of my practice. Now patients find me directly and choose me on purpose. My new consult calendar is the healthiest it has been in years, and none of it depends on a referral I cannot control."

Dr. M. R. · Hematology Oncology

Wellness Center in Fort Lauderdale

5x ROAS in month 3

IV Clinic in South Florida

12 to 15 new patients each month

Specialty Medical Practice in Fort Lauderdale

4.2x ROAS in month 2

TRT & HGH Clinic in Miami

+41 new patients in 90 days

Dr. Olayemi Osiyemi (Doctor Triple O)

Trusts EtherealMinds to manage all of his businesses (4+)

Sleep Apnea & Sleep Study Center

+30 new patients in 60 days

Oncology consults, last 7 days

📅 New patient consult · Tue 9:30am

📅 Second opinion request · Tue 1:00pm

📅 Immunotherapy consult · Wed 11:00am

📅 Infusion evaluation · Wed 3:30pm

📅 Hematology consult · Thu 10:15am

📅 Radiation oncology consult · Fri 2:00pm

+11 more this week

Results vary. Shown examples are representative of healthcare engagements we've run, not a guarantee of any clinical or financial outcome.

Who this is for

This works if you…

✓
Run an independent oncology, hematology, radiation oncology or infusion practice and want to grow new patient volume.
✓
Watch the hospital system dominate every search in your city and feel invisible next to its budget.
✓
See your referrals shrinking as health systems acquire the practices that used to send you patients.
✓
Know second opinion seekers are out there and want them finding you, not only the famous name out of state.
✓
Have unused infusion or treatment capacity and want a predictable way to fill it.
✓
Have tried ads before and ended up with rejected cancer creative or leads that never booked.
✓
Are ready to invest in growth ($2.5k+/mo ad spend) and want new patients, not clicks.

Who this isn't for

Don't book a call if you…

✕
Want ads that promise cures, survival rates or guaranteed outcomes. We will never write them.
✕
Are not a licensed oncology or cancer care provider.
✕
Are looking for the cheapest agency on the market.
✕
Expect guaranteed patient numbers (nobody serious in this niche will promise that).
✕
Can't commit at least $2,500/month to ad spend.
✕
Aren't in healthcare. We really mean it, healthcare only.
✕
Want to micromanage every ad. Trust us to run the system.

Good questions

Everything you're wondering, answered.

Can you advertise an oncology practice without crossing the line on claims?

Yes, and we never need to. We do not promise cures, survival or outcomes, which no honest oncologist or platform would allow anyway. Cancer patients and their families are choosing who to trust with the most frightening decision of their lives. We win on what is true: access, reputation, the people on your team, your approach, and how fast you can see them. Every ad is written to pass Google and Meta health policy and to respect the weight of what your patients are carrying.

The hospital system owns every search result in my city. How do I compete with that budget?

You do not outspend them, you out target them. Health systems run broad brand awareness for forty service lines at once. We go narrow: the exact searches a newly diagnosed person makes at midnight, in your zip codes, for the specific cancers you treat. A focused budget aimed at real intent beats a billboard budget aimed at everyone. Many patients are also actively looking for an alternative to a giant impersonal center, and we make you the reachable, human, local option they were hoping existed.

My primary care referrals are drying up since the system bought those practices. Can ads replace them?

This is the quiet emergency in independent oncology, and yes, ads change the math. When a health system acquires the practices that used to refer to you, it keeps those referrals in house. Direct to patient search and reputation marketing let patients find and choose you with no gatekeeper in the middle. You stop being at the mercy of a referral pipeline that someone else now controls, and start owning a channel that sends you new patients every month no matter who bought which clinic.

A newly diagnosed patient wants to be seen this week, not next month. Does marketing even help with that?

It is the whole point. Fear moves fast. The practice that answers the phone, offers a consult in days, and feels human usually wins the patient, even over a bigger name with a three week wait. We build campaigns around speed to appointment and second opinions, then make sure every inquiry is captured and followed up within minutes, because in oncology a slow response is a lost patient and a worse moment for someone who needed help right now.

What is the minimum monthly ad investment for oncology?

We recommend at least $2,500/month in paid ad spend for oncology. These searches are competitive and health systems bid aggressively, so below that the system cannot gather enough data to find your best patients predictably. That figure is media spend on reaching patients, separate from our management fee, and on the call we will tell you honestly whether your market needs more to move.

Do you lock me into a long contract?

No. Month to month, no setup fees. You stay because new patient consults and second opinions keep landing on your schedule, not because a contract traps you. If it ever stops working you walk, though practices rarely do once the calendar is full.

The hospital system has the billboards. You can still win the patient searching right now.