Most TMS is billed to insurance. Can you actually send me patients who qualify and get approved?

Yes, and that qualification step is exactly what a generic agency ignores. TMS is usually reimbursed only after a patient has failed two or more antidepressants and carries a treatment resistant depression diagnosis. We build the funnel to pre screen for that story before the consult is booked, so your intake team spends time on people who are likely to pass prior authorization, not on someone who took one pill for two weeks. Fewer denials, fuller course schedule.

People still confuse TMS with shock therapy. How do you market something patients are scared of?

Head on. Most people picture ECT, anesthesia and memory loss when they hear magnetic brain stimulation, so fear kills the click before it ever reaches your page. Our creative separates TMS from shock therapy plainly: awake, drug free, no sedation, you drive yourself home, FDA cleared. We teach what a session actually feels like so the person who books arrives curious and calm instead of terrified and canceling.

My TMS machine sits idle most of the week. Can you keep it running?

That idle machine is the most expensive thing in the building. You financed a device that costs tens of thousands, you pay the technician and the room, and it earns nothing on an empty day. A full course is around 36 daily sessions over six to nine weeks, so one new patient books weeks of chair time. We pace new starts so your machine runs a steady daily block instead of a burst then silence.

How is marketing a TMS clinic different from a ketamine clinic or a regular psychiatry practice?

A psychiatry med management patient is a fifteen minute recurring visit. A TMS patient is a six week daily commitment that hinges on insurance approval and on beating the fear of the machine. Ketamine is usually cash pay and policy restricted at the ad platform level. TMS is mostly insurance driven and education driven. We build the campaign around your specific model: what you bill, what you accept, and the exact patient your device is cleared to treat.

What is the minimum monthly investment?

We recommend a minimum of $2,500/month in paid ad spend. Depression and mental health keywords are competitive and a TMS course is a high consideration decision, so the system needs enough data to optimize toward booked, qualified consults that convert into full course starts predictably.

Do you require long term contracts?

No. Month to month. No setup fees. You stay because your TMS schedule keeps filling with patients who qualify and finish the course, not because a contract locks you in.

Built exclusively for TMS therapy & interventional psychiatry clinics

The patient acquisition
system that keeps your TMS chair running daily.

We reach people who have tried antidepressant after antidepressant and still feel flat, explain that TMS is drug free and awake, and turn them into patients who qualify for insurance and finish the full course. Not one nervous intake that cancels. A machine that runs, not a machine that waits.

Book a strategy call → See what a full course schedule is worth ↓

Only 4 TMS clinic slots left in May · filling fast

Book your free patient growth call

30 min · No cost · No pitch

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Predictive projections

See what a full TMS course schedule could be worth.

Drag the sliders. We'll show you, based on real campaign data from TMS therapy and interventional psychiatry clinics, what a steady flow of qualified patients who finish the full course looks like in booked revenue.

👇 Drag the sliders to match your clinic

💰 Monthly ad investment

$2,500

$2.5k$6k$10k$15k$20k

🧲 Value of one completed course

$6,000

$2k$5k$8k$11k$15k

A full TMS course is roughly 36 sessions over six to nine weeks. Depending on your contracts and payer mix, one completed course commonly bills in the $4,000 to $10,000 range, and some patients return for a second acute course or maintenance. We'll calibrate this to your reimbursement on the call.

New patients this month

4 to 7

New course starts

Revenue they add

$24,000 to $42,000

Patients × completed value

12 month course value

$288k to $504k

If you run the system all year

Return on ad spend

9x to 16x

Completed course value per $1 spent

These are real ranges from TMS and interventional mental health campaigns we've run. Your actual numbers depend on your reimbursement, your payer contracts, your machine capacity, and your market. On the call, we'll map this to your clinic specifically. Get your personalized patient projection →

How it works

A patient acquisition system built for a six week commitment.

TMS is not an impulse buy and it is not a fifteen minute follow up. It is a daily visit for six to nine weeks, gated by insurance approval and clouded by the fear that magnetic stimulation is somehow shock therapy. Most agencies drive clicks, count leads, and never ask whether those people qualify or will actually show up 36 times. We built a predictive system that fills your machine with patients who pass, start, and finish.

Reach the person medication left behind

We put your clinic in front of people who have cycled through two, three, four antidepressants and still feel numb, and in front of the family members quietly searching on their behalf. That exhaustion, not curiosity, is what makes someone ready to sit for a full course.

Kill the shock therapy fear before the click

The single biggest reason a good lead never books is that they picture ECT and anesthesia. Our creative separates TMS clearly: awake, drug free, no sedation, drive yourself home, FDA cleared. When the fear drops, the qualified person finally reaches out.

Pre qualify for insurance approval

A booked consult that fails prior authorization wastes your intake team and your slot. Our funnel screens early for the treatment resistant story payers require, failed medication trials and a real diagnosis, so the people who reach your calendar are far more likely to get approved and start.

Paced to keep the machine running daily

One course is weeks of daily chair time, so flow matters more than a flood. We pace new starts so your device runs a steady daily block instead of sitting cold, and throttle spend up or down as your technician's schedule fills.

Ready to see it applied to your clinic? Book a call →

Why this is different

We made it stupid easy to start.

No lock ins. No smoke. No fine print. If it doesn't work, you leave.

No long term contracts

Month to month. You stay because your TMS schedule keeps filling, not because a contract says you have to.

No setup fees

We don't charge you to start. Your investment goes where it belongs, into booking new qualified patients.

No unqualified lead dumps

We don't hand your intake team a pile of names who will never pass prior authorization. We optimize toward consults that can actually start a course.

✓

One focus only

Booked consults and started course treatment. Clicks, impressions and vanity metrics are noise. We report on what keeps the machine running.

✓

Built for healthcare compliance

Mental health advertising carries strict rules on every platform. We write copy and creative that gets approved and protects your accounts and your license.

✓

Up and running in days

From signed to first live TMS campaign in under 14 days. No six week "discovery phases". We've done this in your exact category before.

What to expect

The TMS clinic numbers, unfiltered.

At $2,500/month here's what a typical patient funnel looks like based on real campaigns we've run.

Clicks

People landing on your treatment page

$6 to $12 CPC

Leads

Qualified treatment inquiries

$45 to $95 CPL

Consults booked

Confirmed eligibility consults

$110 to $210 CPA

Show ups

Actually attend the consult

60% to 80% show rate

Course starts

Approved and begin session one

$350 to $620 cost per patient

Your actual numbers depend on your reimbursement, your payer mix, your machine capacity, and your market competition. On the call, we'll map this to your clinic.

Real practices. Real results.

Interventional mental health clinics like yours are already seeing it work.

"Our machine used to run maybe two mornings a week. The rest of the time it was a very expensive piece of furniture. EtherealMinds fixed the intake side, we finally get people who actually qualify and stick through the whole course, and now the tech is booked most afternoons too."

Dr. Marcus H., MD · TMS & Interventional Psychiatry

Wellness Center in Fort Lauderdale

5x ROAS in month 3

IV Clinic in South Florida

12 to 15 new patients each month

Specialty Medical Practice in Fort Lauderdale

4.2x ROAS in month 2

TRT & HGH Clinic in Miami

+41 new patients in 90 days

Dr. Olayemi Osiyemi (Doctor Triple O)

Trusts EtherealMinds to manage all of his businesses (4+)

Sleep Apnea & Sleep Study Center

+30 new patients in 60 days

Treatment consults, last 7 days

📅 New depression TMS consult · Mon 9:00am · $$$

📅 Failed two antidepressants, wants options · Mon 1:30pm · $$$

📅 New treatment resistant depression inquiry · Tue 10:30am · $$$

📅 Daughter asking for her mom · Wed 2:00pm · $$$

📅 Insurance eligibility check consult · Thu 11:00am · $$$

📅 New OCD TMS inquiry · Fri 3:00pm · $$$

+7 more this week

Results vary. Shown examples are representative of TMS, mental health and healthcare engagements we've run, not a guarantee. TMS therapy is a medical decision made between a patient and a licensed clinician, and insurance coverage depends on the payer.

Who this is for

This works if you…

✓
Run a TMS therapy clinic or a psychiatry practice with a TMS machine treating depression, OCD, anxious depression or treatment resistant patients.
✓
Have a machine sitting idle most of the week and want it running a steady daily block, not by luck.
✓
Are tired of leads who never qualify for insurance and want a funnel that pre screens for the treatment resistant story.
✓
Want patients who finish all 36 sessions and some who return for maintenance, not one nervous intake that ghosts.
✓
Are losing candidates to fear and confusion about shock therapy and need messaging that clears it up fast.
✓
Want a trackable system, not guessing whether enough new patients will start this month.
✓
Are ready to invest in growth ($2.5k+/mo ad spend) and want high value patients who complete a full course.

Who this isn't for

Don't book a call if you…

✕
Just want raw lead volume and don't care whether anyone qualifies for coverage.
✕
Aren't set up to run insurance verification and prior authorization promptly.
✕
Are looking for the cheapest agency on the market.
✕
Expect guaranteed patient numbers (nobody serious in this niche will promise that).
✕
Can't commit at least $2,500/month to ad spend.
✕
Aren't in healthcare. We really mean it, healthcare only.
✕
Want to micromanage every ad. Trust us to run the system.

4 TMS clinic slots open this month

If you want a machine that runs on a schedule,
we'll show you exactly how it works for your clinic.

Free 30 minute strategy call. No pitch. We'll look at your reimbursement, your payer mix, your machine capacity, your market and your budget, and tell you straight whether this is right for your TMS clinic.

Pick your time →

✓ No commitment ✓ No card ✓ No contract

The founders of EtherealMinds, the patient acquisition agency for TMS therapy clinics

The patient acquisition system that keeps your TMS chair running daily.